Search Results for: “Roundtable”
The end of summer is often a time when folks recall what they had hoped to accomplish in the calendar year and panic when they realize that there are only four months left. Where has the year gone? Why haven’t I finished any of the things that I started earlier in the year? The answer… Read more »
Growing Your Solo Business
This post was written by Patricia Frame of Strategies for Human Resources, our guest author for our solopreneur blog series. Whether you are starting your own small business or building an existing one, Small Business Month is a great time to think about what you want and where you need to go. Even if you… Read more »
Dealing with Challenging Customers
The April Small Business Roundtable featured a lively discussion on how to deal with challenging customers. Whether it is a one-time issue or a constant complainer, all agreed that this is one of the most difficult issues of being a small business owner. Usually, you do not want to lose them as customers, but someone… Read more »
Defining Goals and Values Can Reduce Workplace Stress
The January Small Business Roundtable discussion topic was advertised as “Ideas for a Healthier, Happier Workplace”. While several concepts were raised, most of the discussion centered on reducing stress. Small business owners wear so many different hats and are pulled in so many directions that the concept of “stress-free productivity” may seem unreachable. Pulling back… Read more »
From Ideas to Brick-and-Mortar Store
This week’s post was written by Ray Sidney-Smith of W3Consulting, social media consultant and facilitator of the monthly Roundtable for the Alexandria SBDC. “Big box retailers, at some point, define the competition,” said Retail Architect Bridget Gaddis, AIA, Leed AP, and Principal of Alexandria-based architecture studio, Gaddis Architect. With over 20 years of commercial retail… Read more »
Marketing on a Shoestring Budget
This week’s post was written by Ray Sidney-Smith of W3Consulting, social media consultant and facilitator of the monthly Roundtable for the Alexandria SBDC. Most small business owners who I meet say that marketing takes up a large portion of their and their business’ time and attention. And, they’re right! Marketing is a good part of… Read more »
Branding Your Business
A recent Small Business Roundtable addressed the topic of Branding Your Business. The consensus during this facilitated discussion was that the “brand” of a business is the complete experience that customers or clients have as they interact with the business. It includes visual and emotional components such as in-person and telephone interactions, printed materials, social… Read more »
Securing Your Web Traffic on Google
This week’s post was written by Ray Sidney-Smith of W3Consulting, social media consultant and facilitator of the monthly Roundtable for the Alexandria SBDC. When Google makes changes to its algorithm, technologists and the media take notice. Google is the Search Engine juggernaut responsible for giving you the answers to most of life’s major and minor… Read more »
Podcasting for Small Business
This week’s post was written by Ray Sidney-Smith of W3Consulting, social media consultant and facilitator of the monthly Roundtable for the Alexandria SBDC. Terrestrial radio started in the early 20th century when broadcast technology became a reality for the first time. It was then that wartime broadcasts could literally be heard around the world and… Read more »
It Starts With One
Solopreneurs, consultants, coaches, artists, independent contractors, freelancers – whatever you call them, the single person business is thriving. Over 8% of the workforce in 2013 were solopreneurs, and rapid growth is occurring. Half of all existing businesses with employees also started out as one-person businesses and 15% of all current one-person businesses expect to add… Read more »