Workshops & Events

Often the best way to educate yourself to successfully start, manage, and grow your business is to take advantage of the many workshops and training programs available to small business owners in several formats. By attending these workshops, you will learn not only from the presenters, but also from the other attendees who are going through the same process.

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Social Media 101 for Small Business

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Over 50% of the world’s population is under 30 years of age, and that number is growing more rapidly than any other time in history. 96% of all Millennials are members of an online social network; even more compelling is that 42% of the members of online social networks are 35 years or older and that demographic is growing faster than any other. Should the Small Business community pay attention and implement these new tools? The answer is a resounding “yes” from every expert in the business management arena.

Ray Sidney-Smith, Digital Business Strategist, Author and President of W3 Consulting, is here to fill the need every Small Business has for understanding the reasoning, strategy and mechanics of Web, Mobile and Social Media technologies into sound business practices. Through this Social Media 101 for Small Business seminar, the goal is to build a strong foundation upon which your small business can develop your Social Media Marketing strategy and content marketing plan.

We will cover–

I. The Small Business Case for Social Media

II. Blogging for Small Business

III. Overview of Facebook, Twitter, LinkedIn, Instagram, Google+ and Pinterest

IV. Social – Local – Mobile Marketing Strategy Explained (based on Ray’s book, SoLoMo Success)

VI. Social Media Time Management for the Busy Entrepreneur


March 18, 2016
9:00 am - 12:00 pm
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Alexandria Small Business Development Center
Suite 400, 625 North Washington Street
Alexandria, VA 22314 United States


Alexandria Small Business Development Center